Designing a Range of Branding and Packaging for Coffee Roasters
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Client: ETHIO
Industry: Beverage
Location: Cape Town, South Africa
INFO
AIM:
Our client tasked us with creating a straightforward brand identity for an organic coffee brand from Ethiopia. Our goal was to develop a minimalist logo and striking visual identity that would enable the Ethio brand to effectively convey its core values and distinguish itself in the global coffee market.
Solution:
We created the Ethio visual identity from the ground up, incorporating its values through the colors of the Ethiopian flag in the new logo and brand style guide. The primary outcome of this project was the product packaging for Ethio's range of roasted coffee products.
CAPABILITY
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