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Designing Maize Meal Packaging in 5 Steps A comprehensive guide from concept to ready-to-print artwork. JNK Trading Holding asked us to come up with a logo and packaging design for their maize meal brand, called “The Semoule,” aimed at export to Kinshasa, DRC. The process involved creating a unique logo and minimalist packaging featuring the logotype, an illustrated pattern of maize, and a photo of yellow corn. The product is printed in China and packaged in South Africa; the final product is available in 10 kg and 25 kg sizes. Our Five-Step Packaging Design Process: 1. The strategy and conceptual thinking 2. Maize Meal Moodboard Brands and Packaging 3. Developing and Designing a Maize Meal Packaging 4. Exporting ready-to-print Maize Meal Packaging artwork 5. Marketing for the Maize Meal Brand The Semoule Visual Brand Identity highlights. 1. The strategy and conceptual thinking Brand Target: Meaze meal is a staple product aimed at every household in the DRC by JKN. Brand Voice: Bold, Straight to the point, Strong, active language. Brand Positioning: Positioning as the exceptional maize for your home 2. Moodboards for Maize Meal Brands and Packaging  Mood Board 1: Inspired by the leading Maize Brands in Southern Africa as competitors Mood Board 2: Inspired by the leading Maize Brand in Eastern Africa, showcasing aesthetics and vibes Inspirational Mood Board based on leading Maize Brands in Southern Africa as competitors Inspirational Mood Board based on leading Maize Brands in  Eastern Africa as competitors 3. Developing and Designing a Maize Meal Packaging We developed two options and showcased them to our client. Once the design received approval, the client opted to change the primary color from red to green, as it aligns better with the color of the maize leaf. 4. Exporting ready-to-print Maize Meal Packaging artwork When exporting your artwork in SVG format from Adobe Illustrator, ensure that it is organized into separate layers and set to CMYK color mode. Most print professionals prefer open-source file formats, including Adobe Illustrator and SVG. To accommodate their needs, it's essential to provide various options—some with bleed marks and others without—since the requirements may vary based on the printer's specifications. 5. Marketing materials for the Maize Meal Brand Outdoor: Design promotional billboard banners and pull-up banners for sales distributors. Social Media: We've developed social media banners to enhance brand recognition. Microsite: We’ve created a straightforward three-page website dedicated to promoting this brand individually. Conconclusion The packaging design journey for "The Semoule" maize meal brand showcases a strategic approach to stand out in Kinshasa's competitive market. Following a five-step process, the design features a unique logo, vibrant colors, and culturally relevant imagery, positioning it as the preferred maize meal for households. With a comprehensive marketing strategy across traditional and digital platforms, "The Semoule" is poised for significant impact, highlighting the importance of strategic design and communication for future branding efforts. Explore The Semoule brand's visual identity below. For a deeper look at our portfolio, visit our Behance page: https://www.behance.net/gallery/231516683/The-Semoule-Maize-Meal-Packaging-Design . You'll also find related packaging projects at the bottom. If you'd like to collaborate on a future project, please fill out the contact form on our contact page or save our contact information using the link below our virtual business card.

Bringing an Engineering Brand to Life—From Visual Identity to Branding Google Sites Website Launch When Altajama Engineering reached out, they needed a complete brand identity—from logo to Google site—and they needed it fast, functional, and future-ready. Based in Congo-Kinshasa, Altajama specializes in construction consulting, waste management, water treatment, and eco-conscious engineering solutions. Their mission? To provide innovative and cost-effective engineering solutions with a strong focus on safety, professionalism, and trust. Their vision? To lead engineering consulting in the DRC by embracing emerging technologies in agriculture, environmental sustainability, and logistics. So, how did we turn this mission and vision into a digital presence? Let me walk you through the 9 key steps of the project. Here is how we designed Altajama branding and Google Sites custom theme in 7 steps: 1. Goal 2. Brand Strategy 3. Design Systems 4. Google Sites Custom theme 5. Google Sites Web Pages 6. Google App Integration 7. Publishing a Google Sites Website 8. Google Sites SEO 9. Six Reasons to Use Google Sites 1. Goal Setting: Clarity First The first step was understanding exactly what Altajama needed: not just a logo or a pretty website, but a functional brand system  that communicates professionalism, innovation, and ecological values. This included setting up an intranet-like system within the site to share internal documents, engineering plans, and technical drawings. 2. Brand Strategy We started by identifying Altajama’s core values and target audience. This strategy phase was essential to make sure the visual identity, messaging, and website structure all aligned with their mission. We decided on a clean, minimal, and eco-conscious aesthetic that balances modern tech vibes with a grounded, reliable tone—perfect for an engineering firm positioning itself at the forefront of innovation in the DRC. 3. Design System (Built in Canva) Once the logo was finalized, we moved on to creating the design system. Using Canva, we developed both digital and print brand assets, then built out mockups for each web page. These mockups were shared with the client using collaborative Canva links, allowing for easy feedback and quick revisions before development. To ensure brand consistency, we created a full brand kit including logo variations, type hierarchy, and color palette. 4. Custom Google Sites Theme Now came the fun part: building the Google Sites theme. Here’s how we customized it: Color styles:  We created three main styles—titles, subheadings, and body text—all based on Altajama’s eco-friendly palette. Font:  We chose Ubuntu for its clean, professional look, set at 14px, centered alignment, and 0 line spacing for balance. Images:  We used a bold hero image to convey Altajama’s mission visually, included a branded logo background, and added a favicon for professional polish. Navigation:  The top header was styled in white, with page selections underlined in the brand’s primary red accent. UI Components:  From filled and outlined buttons to carousels and dividers, we ensured all components had strong contrast and accessibility. Layout & Spacing:  We went with a compact density and default site width to keep everything clean and user-friendly. 5. Google Sites Web Pages The site was structured to be simple, clear, and intuitive. We built the following pages: Home  – With a clear value proposition and bold visual statement. About  – Sharing Altajama’s story, team, and values. Services  – Detailing their core engineering offerings. Contact  – Featuring Google Forms for easy lead capture. Blog  – Ready for future thought leadership and updates. 6. Google App Integration To make the site even more dynamic and functional, we integrated a suite of Google tools: Google Maps Google Forms Google Sheets Google Docs & Slides (for internal documentation) Social Media links Google Business Profile This turned a simple website into a mini digital office. 7. Publishing the Site Once everything was ready, we connected the domain and made the site live. Visibility was set to “Public” so it’s accessible to anyone online. 8. Google Sites SEO We didn’t stop at launch. To help Altajama get discovered online, we set up: On-page SEO (titles, descriptions, alt text) Google Search Console Google Analytics for tracking visitors Off-page basics for ongoing link-building 9. Why Choose Google Sites? If you're wondering why we chose Google Sites for this project, here are 6 solid reasons: No hosting fees Strong built-in security User-friendly, no coding required Fully responsive (mobile-ready out of the box) Accessible design Easy self-management by the client For small businesses and startups—especially in emerging markets—Google Sites offers an ideal blend of simplicity, security, and scalability. Ready to Build a Google Sites Website for Your Business? We offer pre-made templates on our Brand Kit Sites  platform, powered by The Giant Portfolio. Whether you’re in engineering, health, education, or consulting, you’ll find responsive, professionally designed themes you can customize and launch within minutes. Take a look—and let your brand go live with confidence.

Designing a Fragrance Label, Brand Identity, and E-commerce Design for Bene Halitus House of Fragrance . Creating a captivating fragrance, Brand Identity, and E-commerce Design is more than just a pleasant scent; it requires a cohesive brand identity and an engaging e-commerce presence. Our mission with Bene Halitus House of Fragrance was clear: to blend luxury with accessibility, crafting a brand that speaks to the modern, budget-savvy consumer across Europe, Canada, and the United States. Here's how we brought this vision to life in ten steps. Step-by-Step Brand Creation 01. Understanding the Client's Vision 02. Strategic Planning 03. Crafting a Moodboard 04. Logo Development 05. Color Palette Selection 06. Typography Choices 07. Imagery and Photography 08. Label Design 09. Developing the E-Commerce Platform 10. Social Media and Marketing 01. Understanding the Client's Vision Our journey began with understanding the client's goals, target audience, timeline, and budget. We aimed to cater to individuals aged 18-45 who appreciate luxury without breaking the bank. 02. Strategic Planning We formulated a strategy to make luxury fragrances affordable, positioning Bene Halitus as a leader in the "luxury within reach" market. Our focus was on quality, sustainability, and exceptional customer service, with perks like free shipping on orders over €60 and a 14-day return policy. 03. Crafting a Moodboard Inspiration came from a mix of editorial photos, classic perfume ads, and elegant color schemes—charcoal, dusty rose, and burnished gold—to convey modern elegance and timeless luxury. 04. Logo Development The logo, based on the initials "BH," underwent several iterations before finalization, ensuring it captured the brand's essence and elegance. 05. Color Palette Selection Colors were chosen to reflect the brand's core values: White  symbolizes purity and modernity, setting a fresh tone. Gold  evokes luxury and warmth. Gray  offers balance and sophistication. Black  signifies strength and timeless elegance. 06. Typography Choices Optima was selected for bold headings, complemented by Helvetica Now for subheadings and body text, providing a clean and modern feel. 07. Imagery and Photography Imagery focused on natural settings, diverse models, and luxurious backdrops. Product photography included shots on wood textures and minimalistic white backgrounds, enhanced with fragrance note visuals. 08. Label Design The label design was kept simple and elegant, featuring black and white colors. The hierarchy was crucial—logo first, product name second, and size last. 09. Developing the E-Commerce Platform The online store was crafted on Wix, starting with an enticing hero section featuring perfume bottles against a golden backdrop. The site was organized into sections for best sellers, reviews, and blog highlights, with categories for men, women, and unisex products. 10. Social Media and Marketing Complementing the website, we designed social media banners to engage and expand our audience, ensuring that Bene Halitus's message of accessible luxury reached a wide audience. Through this meticulous process, Bene Halitus House of Fragrance emerged as a brand that not only offers high-quality scents but also tells a story of luxury made accessible to all. Your Vision, Our Creation Have an idea waiting to come to life? Partner with us to turn your vision into captivating designs. Find the right plan for you Compare the Packaging & Labeling price plan, and choose the project that you need for your product.

Branding and web design services tailored for an engineering recruitment firm in South Africa. TAC Stationery standard + Mobile Website Client: Trust Advisor Consulting Industry: Recruiting Agency Location: South Africa Capabilities: Custom Logo Design | Web Design | Social Media Branding AIM To design a logo, corporate identity, and website with a job publishing & search CMS system for an engineering recruiting company. SOLUTION Therefore, we were asked to develop a corporate visual identity and website for TAC (Trusted Advisor Consulting), an engineering recruitment startup servicing Europe, Africa, and the Middle East. Based on the brand questionnaire, TAC stands for these three words: trust, expertise, and passion. Moodboard We first started with a mood that is consistent with imagery, graphics, colours Inspirational Moodboard as a visual direction for TAC's branding process The Logo The logo style needed was modern and minimalistic. Our concept began with developing a logo that consists of four shields in a radial pattern that represent a panel of interviewers and a job seeker. Corporate Colours The validation of three colours was designed to function and also based on symbolism that can connect to the company's values. The dark green and neon green connect to nature, growth, rebirth, and prosperity, and we also added a turquoise blue as an accent colour. Typography The officially chosen font for this brand was the Ubuntu typeface, a sans-serif font that uses OpenType features and is manually hinted for clarity on desktop and mobile computing screens. Brand Assets Once the client has chosen the best option, we will proceed with applying the chosen logo across the following brand assets: A business card with a unique design to build connections   A letterhead: A letter that sends the brand’s message   A signature: An email signature that makes a brand look corporate   A flyer/poster series that is eye-catching and reaches clients   A brochure that is printable and foldable to engage with clients   A Facebook cover banner to make an impression online   Instagram posts to elevate your brand with likes and interactions   An AIDA video to launch the brand and promote your new website   A website that matches the brand, built with a CMS, CRM, and blog system   A brand guide with the brand voice and clear end-to-end guidance.

Designing a Range of Branding and Packaging for Coffee Roasters Client: ETHIO Industry: Beverage Location: Cape Town, South Africa INFO

Custom brand identity and web design services tailored specifically for a consulting firm. Client: CTC International Industry: Consulting Firm Location: Hong Kong INFO AIM: To develop a custom logo, brand identity, and web design for a business consulting firm. SOLUTION: Our concept centered on creating a logo mark or icon that symbolizes global business and trade. We selected a color palette featuring a range of green hues, from deep tones to neon shades. For typography, we opted for Montserrat, a font from Google Fonts. Once the logo, color scheme, and typography system were established, we created various branding and marketing materials. These included the website, social media banners, business stationery, and a series of posters for the brand launch. CAPABILITY Custom Logo Design | Web Design | Social Media Branding

A sweet honey branding, packaging, and label design project Client: ALEL Industry: Food Location: JHB, South Africa INFO Aim: Designing a Logo; a Visual Identity; a Website & Online presence Our project commenced with visual research on honey packaging bottles and labeling design. Regrettably, the internet offered limited creative inspiration regarding aesthetic labeling designs. Consequently, I decided to visit a nearby store to examine the honey shelf, which was a fruitful source of inspiration. The next step involved visualizing my concepts through sketches, accompanied by brief notes that highlighted key prompts for each drawing. For my digital solution, I employed a variety of tools: Adobe Illustrator was used to create the label shape; Adobe Canva Pro assisted in label design and video editing; Adobe InDesign was utilized for preparing labels for print; and Adobe Photoshop facilitated product retouching and mockup creation. CAPABILITY Custom Logo Design | Packaging & Label Design

A comprehensive brand identity and web design tailored for WGT Staffing & Solutions a recruitment agency. Client: WGT Staffing & Solutions Industry: Recruiting agency Location: Portland, USA INFO The client praised the seamless integration of tools that created a cohesive online presence. The new branding and website improved visibility and streamlined the recruitment process for candidates. Our design prioritized a user-friendly interface and intuitive navigation, with a color scheme reflecting trust, professionalism, and innovation. Responsive design ensured functionality across all devices, crucial for mobile users accessing job listings. After launch, we provided a guide for site maintenance, enabling the agency to keep content updated. Positive feedback included increased site traffic and user engagement. This project showcased our branding and web design expertise while highlighting our commitment to tailored solutions. We look forward to continuing our partnership with the recruitment agency. CAPABILITY Custom Logo Design | Brand Identity Design | Web Design

Perfume packaging branding, packaging, and label design Client: V.v Brown Industry: Beauty & Comestics Location: JHB South Africa INFO The objective of this project was to create a visual branding strategy for V.v Brown, a startup fragrance company located in Johannesburg, South Africa. Additionally, the project aimed to design packaging and labeling concepts for their two perfume offerings, PATRON and FEMME DU PATRON, to facilitate a successful brand launch. The project's approach centered on developing an engaging brand campaign that embodies the spirit of a romantic journey and evokes feelings of joy in couples. The goal was to forge a strong emotional bond with the target audience by highlighting the love and happiness connected to the fragrances. To accomplish this, various elements were crafted, which included a logo, printed brand materials, and digital assets. These components were meticulously designed to meet industry standards for fragrance brands, ensuring a professional and visually captivating presentation. The final result of the project equips V.v Brown with a robust foundation for their product launch. It is now up to the owner to leverage the created branding assets to effectively market V.v Brown products in the marketplace. CAPABILITY Branding | Packaging & Label

Identity design for an online education managing and enterprise resource planning system Client: Nguzo system Industry: Software Application Location: Congo Kinshasa INFO The aim was to develop a visual identity for Nguzo Sys that reflects its innovative nature and appeals to its diverse users, including educators, administrators, and students. The design process involved extensive research on brand values, mission, and target audience through stakeholder interviews and competitive analysis. The logotype was designed for versatility and scalability with a modern, clean typeface that conveys professionalism, featuring unique rounded elements for a friendly yet authoritative feel. The color palette comprises deep blue for trust and stability, paired with a bright accent for energy, creating a credible and engaging brand appearance. CAPABILITY Custom logo & brand identity design

A sophisticated branding, packaging, and labeling design for Pereau still water, emphasizing its purified and distilled qualities. Client: Pereau Product: Non-Acholic Beverage Location: Congo Kinshasa INFO This case study showcases the branding and packaging design for Pereau Eau pure et distillée, specifically targeting young, athletic individuals in Africa. The design concept prioritizes simplicity and minimalism, employing a monochromatic black color scheme for all printed materials to enhance cost-effectiveness. CAPABILITY Custom logo, branding & packaging design We invite you to have a look at the artwork created by The Giant Portfolio  for Pereau, and we would appreciate your feedback. If you are interested in collaborating with us on an exciting custom logo, branding project, or web design, please feel free to reach out via WhatsApp or email using the contact information below: WhatsApp:  +27 72 419 5270 | +44 7471 608257 Email: design@thegiantportfolio.com

An integrated brand campaign, both online and offline, for Gaval Community Services, a healthcare agency located in South Australia. Client: Gaval Community Services Product: Healthcare Agency Location: South Australia INFO This case study showcases the branding, web design, and promotional graphics created for Gaval Community Services, a healthcare organization and NDIS provider based in South Australia. The goal was to establish a lively color palette inspired by Aboriginal culture. CAPABILITY Logo & Brand Identity Brand campaign Web design We invite you to have a look at the artwork created by The Giant Portfolio  for Gaval Community Services, and we would appreciate your feedback. If you are interested in collaborating with us on an exciting custom logo, branding project, or web design, please feel free to reach out via WhatsApp or email using the contact information below: WhatsApp:  +27 72 419 5270 | +44 7471 608257 Email: design@thegiantportfolio.com